THE AUSSIE FISHING LEGACY.
Wilson Fishing draws on over 80 years of expertise to enhance every Australian angling adventure with a massive range of gear tailored for everything from quiet creeks to the deep blue, ensuring that every angler is equipped with the local knowledge and premium tackle required for success.
Constructed with 8-strand multi-denier Dyneema, Venom V-Braid hits the sweet spot between ultra-thin diameter and tough abrasion resistance, delivering smoother, longer casts and better landings.
Lew’s is a legendary fishing brand famous for inventing low-profile baitcasting reels, delivering lightweight, high-performance tackle engineered for precision casting.
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Light up the depths and trigger aggressive reaction strikes with Wilson’s UV Active soft plastics. While standard baits fade in murky or low-light conditions, these lures pop with a bright fluorescent glow that predatory fish simply can’t ignore, turning quiet drifts into visual feeding frenzies!
Pin hard-fighting predators with Wilson hardbodies featuring Mustad Jaw-Lok trebles! The specialized hybrid shape and UltraPoint sharpness drive deep on the bite, keeping fish locked tight. Built with forged strength for maximum hook-ups, it’s the ultimate setup for turning brutal hits into landed fish.
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HEAVY WIRE
SPECIFICATIONS
Wilson Fishing has shattered hook performance limits by utilizing Mustad’s cutting-edge Ultra-Nor forging technology. By compressing high-carbon steel from all sides into a structural H-beam, Mustad’s cutting-edge Ultra Nor forging technology delivers a staggering 30% increase in bending resistance without adding bulk. Now, you can fish a stealthy, fine-wire gauge for effortless hooksets and natural presentations, while commanding the unyielding pulling power of a thick-gauge hook. Experience the ultimate upgrade in terminal tackle.
HIDDEN WEIGHT/LIGHTWIRE
SPECIFICATIONS
HOOKS
Uncompromising offshore tackle built tough to conquer the ocean’s most brutal battlegrounds and stop heavy predators.
From remote headlands to local estuaries, our specialized shore-casting tackle delivers the definitive control needed to lock down heavy fish.
Navigate tight mangrove creeks and shallow channels with specialized, nimble setups that turn delicate bites into secure, hard-fought landings.
UNBRERAKABLE GEAR FOR AUSSIE ANGLERS.
OUR BRANDS.
WILSON FISHING AUSTRALIA IS CELEBRATING 80 YEARS OF CRAFTSMANSHIP, DELIVERING TRUSTED TACKLE, INNOVATIVE GEAR, AND UNFORGETTABLE ANGLING EXPERIENCES SINCE 1946.
Wilson Fishing draws on over 80 years of expertise to enhance every Australian angling adventure with a massive range of gear tailored for everything from quiet creeks to the deep blue, ensuring that every angler is equipped with the local knowledge and premium tackle required for success.
A RICH HISTORY
L. Wilson & Co. was established in 1946 by Leslie Wilson, starting as a small manufacturing business that made swivels on the kitchen table of the family home.
Recognising a need for rod building components, and being a fitter and turner by trade, Les began producing ferrules, reel seats and guides for Butterworth rods.
During this period between the late 1950s and late 1960s, L. Wilson & Co. were the largest manufacturer of rod building components in Australia and were one of Australia’s largest buyers of brass tubing. It was also during this period that Les developed the much-copied rolled ferrule, a ferrule design that had a rolled lip to allow easier insertion of the male portion of the ferrule.
ON THE MOVE
As Wilsons grew, they changed premises. From their family home in East Brisbane, they moved to the Manilla Street operation in 1972. They relocated to their current premises in Tingalpa in 1992, expanding into the building next door in 2000.
During the developmental years Wilsons became a very well known industry name. Even while they were manufacturing most of the fishing rod components for Butterworth, as well as most other rod makers, the people at Wilsons were out there doing the hard yards that have seen the company develop into a massive business.
Starting as a metal component manufacturer has allowed Wilson to continue to produce their own range of gaffs, landing nets, bait pumps, rod holders and more. This in-house manufacturing ensures that the Wilson metal products are of the best quality and the company’s quality control is second to none.